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Advertise
your site:
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Demo -
These are prime examples of how we can implement our products into an
already existing website or design a basic e-commerce retail site for
you with our database of wholesale products imbedded into your
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Hosting an
merchant fees are additional.
Lifetime
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info...
Partnership
with BannerJammers.com:
We recently partnered with BannerJammers.com to incorporate the to
sites and combine efforts to create a larger banner exchange network
and to offer BannerJammers.com website owners the opportunity to
participate in our drop shipping program. All accounts from our
old exchange services will be transferred within the next couple of
weeks. All code from Intl Wholesale exchanges service will have
to be change with each website to the new account codes. We
encourage you to signup with your new account at BannerJammers.com and
we will transfer any credits you may have to the new account. If
you have any questions about this partnership, please contact us
at: merger@intlwholesale.com
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 Pemberley
Collection™ Pillow Covers. The excitement of the
Mediterranean influence is carried forward with this
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chenille, this set of two each measures 153/4"
square. Retail $37.95
Basic Price: US$16.80
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Price: US$8.40 |
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 From
the inlaid semi-precious stones, representing the
countries of the world, to the deep blue sea, this Kassel™
Small 220mm World Globe stands 15" tall and will
bring attention and beauty to your home. Features a light
gray, three-legged stand with ball feet. Presentation
samples of each of the semi-precious stones is included.
Retail $499.95
Basic Price: US$222.80
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Price: US$111.40 |
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 Giovanni
Navarre™ "Italian Stone Design"™ Genuine
Suede Leather Jacket. Ladies and gentlemen take a step
forward in this fashionable tan, leather jacket. This
beautiful genuine suede jacket breathes naturally and can
we worn year ‘round. A wardrobe must. Size Large.
Available in sizes M-3X. Retail $59.95
Basic Price: US$24.00
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Price: US$12.00 |
Can
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Advertise
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Turning Features Into the Meat and Potatoes of Successful
Advertising
By
Terry Dean
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The basic building blocks of all advertising are your
product's benefits (In this section we will say product,
but all of these statements are true of services
also)...What does your prospect get out of it? This is the
foundation to your advertising, your meat & potatoes so to
speak!
The first lesson in almost every study of advertising
starts (And often ends) with this point...You must list
your product's benefits, not it's features. And you MUST
know the difference.
Every copywriter worth anything has been plugging away on
you for decades on this one principle. Now, it is my turn
to do it as well. I am honestly shocked that more than 90%
of businesses still haven't figured this simple step out,
but they haven't.
I have looked at hundreds of ads where the writer still
hasn't figured out this simple principle, whether it was
in the mail, in a magazine, or on the internet. If you
don't know the difference between the two, you might as
well quit now while you are ahead.
While they have told you to list all of the benefits, not
the features, I expect that you may never had anyone tell
you exactly how to do it. Well, you are in for a lesson
then.
Changing Features into benefits is one of the simplest
parts of writing your ads, but if you have never been
shown the key it can be a downright disaster.
Simply, A feature is it's basic qualities: how many pages,
the color, the financing, the durability, the warrantee,
the size, the pay plan, the products, etc. A benefit is
whatever a Prospect will receive from each of the
product's features. In other words, the easiest way to
transform a feature into a benefit is to ask "What's in it
for me?" If you ask that of each feature, the benefit will
come flying out at you.
For example, if you were selling an air conditioner, a
feature may be it's high output cooling system...BUT
nobody really cares about this. What they do care about is
that it will keep them at a nice cool 70 degrees even when
their thermometer is melting in the 112 degree heat
outside...
If you are selling a car that gets 55 miles per gallon,
that is a feature. The benefit is that you will only have
to stop to get gas 1/2 the time everyone else does PLUS
you save double on all of your gasoline bills! |
Article
Continues below...
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Sample of our Price Reduction |
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Your Own
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You can add, edit or delete products from the database.
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Products to sell (over 500 at 75% off retail)
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Demonstration Site:
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DETAILS....
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Continued...
See, that wasn't too difficult. All you have to do is go
down a list of features and ask yourself two simple
questions:
1)
What's In this For Me?
2)
What do I get out of it?
Once
you get those two questions down, you have half of the art of ad
writing down pat. Every time a prospect looks at your
advertising, they ARE ASKING those questions! If all you tell
them are the product's features or about yourself, you can kiss
the sale goodbye.
You're better off asking those questions FIRST! Then, your
advertising will be ready to answer them when the prospects ask
the same questions. Your prospects couldn't care less who you
are or what you are selling, Unless There is something in it for
them.
Don't make people search through your advertising to find out
what's in it for them. Put it right up front...In the headline,
in the opening paragraph, in the offer, throughout the bullets,
and all the way to the P.S. Make sure your sales letter is chalk
full of benefits your prospects want and need.
That
is why I call the benefits your "Basic Building Blocks" to
advertising. You will use these benefits as you create your
Headlines, offers, bullets, etc. THEY ARE YOUR SALES LETTER!
Terry Dean, a 5 year veteran of Internet marketing, will Take
You By The Hand and Show You Exact Results of All the Internet
Marketing Techniques he tests and Uses Every Single Month" Click
here to Find Out More:
http://www.webgoldinnercircle.com/
This
article is brought to you by
Goldstarsolutions.com
The views of our authors don' t necessarily
reflect the views and policies of this company or its
advertisers.
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